REAL OR FAKE???
As we all know PETA has become a major establishment throughout preventing animal cruelty. In the Fashion industry they have taken many major effects on people's beliefs and thoughts on wearing fur. Many designers have followed the PETA action and have not presented fur in any new collections. Even Mr. Karl Lagerfeld himself used 100% faux fur in his 2010 show. Fur has quickly become far from mainstream, it is not exactly a trend worth following anymore. Faux fur has completely taken over and with the access of all our new technology who can really tell the difference anymore! Even Tim Gun has become a national supporter of the PETA administration and any designer who thinks otherwise he will give them his two senses. Unfortunately the PETA foundation has not geared everyone to think animal cruelty is not worth wearing a 2,000 dollar fur coat. Many young designers have still yet to be using faux fur. They feel using real fur is necessary in order to establish a feeling of luxury to their brand image. This can make much sense to celebrities who still wear fur. Mary-Kate and Ashley are always spotted bundled up in some animals hide. Many say that fur will always stay in fashions inner-circle because of its image it creates. Many magazines editors wear fur with pride and do not feel they are harming animals or even guilt. Much of the fur industry relies on the young designers to sell their looks. Designers such as Proenza Schouler continues to use fur and the market for fur is higher than ever. 2010 has been selling fur to retailers more than last year during the recession. Maybe its the feeling of finally having money, or maybe the carelessness in it all. No one can explain why designers wont just use faux, but we will most likely continue to be seeing it walk down the runway. Fashion will be forever changing and I think that each season fur will be in and out.
Resources:
No comments:
Post a Comment